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UNWTO Tourism Online Academy

The Tourism Online Academy is an online learning platform that provides self-paced, 100% online courses that mainly focus on concepts, areas of interest and fundamental principles related to the tourism sector, addressing the challenges it faces such as globalization, digital revolution, travel marketing and sustainability, among others. Through these first programs, participants will acquire managerial skills in digital marketing, finance, strategy, operations, innovation and digital transformation. This learning experience is available for everyone and caters to those who are looking to improve or supplement their current skillset in order to adapt to this fast-growing and evolving sector. The online courses are available on the UNTWO online academy. The main result from the implementation of the project was the improvement of the digital, green and social skillset of the tourism professionals in order to cope with multiple challenges that the sector is facing such as sustainability and digital revolution.